the meta ads team you wish you had
ABOUT US
Small, on purpose.
We keep our team and the client list deliberately small. This is what makes the senior-level attention and personalised strategy possible.
you will always know who is managing your ads.
Every decision we make is grounded in marketing strategy, backed by data and aligned with your goals.
We lead with kindness, communicate with integrity and actually get results, so you can get back to what you’re good at.
Our people
The ads team you wish you had
Goodkind Media was built on one simple premise: if you’re going to put money into meta ads, the outcome better be worth it.
When you work with us we become an extension of your team.
You receive specialist attention, straight talk and personalised solutions.
Oh, and we’re a little-bit-famous for sending our clients champagne when we hit their targets.
MEGAN WINTER
FOUNDER + LEAD STRATEGIST
Megan brings the experience and credibility of an award-winning marketer and Meta Ads specialist to every business she works with. She's been teaching Meta Ads since 2017, and that depth of experience is matched by a genuine passion for helping small businesses grow — turning complex strategy into results that actually move the needle.
Britt BROWN
META ADS MANAGER
Britt brings a marketer's eye and a business owner's instincts to every campaign she runs. As our Meta Ads Manager, she crafts and optimises ad strategies that turn scrolls into sales, drawing on hands-on experience helping run her own family business to understand what actually moves the needle for growing brands.
Lucy COLEMAN
META ADS MANAGER
Lucy combines the perspective of an ecommerce business owner with a genuine passion for mastering the ins and outs of Meta Ads. She's constantly refining her craft, staying on top of platform changes and testing new strategies to keep campaigns performing at their best, all informed by what it actually takes to run and grow an online store.
Cass Theodore
META ADS MANAGER
Cass brings a solid marketing background paired with a naturally organised approach to everything she does. She's driven by genuine curiosity about how things work, digging into the mechanics behind each campaign to understand not just what's performing, but why.
OUR IMPACT
making a difference matters to us
Every single decision we make at Goodkind Media comes from a simple philosophy: do good, be kind, make a difference.
Clients, aligned
We only work with businesses who care about their impact on people and planet — and we take the responsibility of running their ads seriously.
Impact, amplified
We sponsor 8 children on an ongoing basis (and have done so since 2014) through The Figtree Children, providing them with the opportunities they need to thrive and succeed. Every child deserves to grow up in a safe, nurturing environment with access to healthcare and education; the foundations for a brighter future. Education is not just a right; it’s the key to unlocking our planet’s potential for development and prosperity.
Gift giving, purposefully
We’re a little-bit-famous for sending our clients champagne when we hit targets. Our gifting parters are Mettle and LVLY. Mettle is a non-profit social enterprise that employs, trains and financially empowers those experiencing homelessness as a result of domestic & family violence. And LVLY are committed to supporting Australian growers and small Australian businesses doing brilliant work in this country.
Small, intentionally
We keep the client list deliberately small. This is what makes the senior-level attention and personalised strategy possible. We care deeply about our peoples’ wellbeing. We have a culture of flexibility and balance, while still maintaining extremely high standards.
our values
TWO things we don't compromise
INTEGRITY We tell the truth, even when it's not easy.
If your ads aren't working, you'll hear it from us… first, and straight. And we aren’t afraid to challenge you when we can see opportunities.
KINDNESS For your business, people & planet.
We only work with people who care about their impact. Every client gets treated like we're genuinely invested in what they're building, because we are.
our clients
you know the ones...
The ones doing amazing things. Who’ve built a solid foundation and are ready to grow. Who are phenomenal at what they do… but don’t have the time or know-how to make meta ads work for them?
That’s who we help
EVENTS & EXPERIENCES
PERSONAL BRANDS
ECOMMERCE BUSINESSES
ready to grow?
Ask any question.
Share an idea.
Book a call.
No spin, no pressure — just a proper conversation about your business.

